Broadcasters are still under pressure with declining viewers due to increased competition from on-demand and linear services such as Netflix and Hulu, not to mention the growing gains of titans like Facebook, Amazon and Twitter in the sports rights landscape. Broadcasters are now focusing on direct-to-consumer services to tackle the increased competition and appeal to a younger audience.
Live content is also becoming more valuable compared to on-demand, especially for high-end sports events, for example F1 TV. An additional trend is the transition from local to global, again adding pressure to all players in the market.
Please listen to Tony Gunnarsson, Principal Analyst at Ovum TV and OTT Video, talking about the key trends for 2019.